Cut the $hIT

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Technology is an important aspect of most businesses today, but the industry itself comes with many nuances that make it hard to navigate for many. You don’t need to be an IT expert, though, to join Chief Operating Officer of Plow Networks Bryan Link as he cuts through the bull$hIT of the IT industry, through personal experiences and interviews with relevant business leaders. Each episode contains powerful insights and a few laughs that bring transparency and authenticity to a seemingly broken industry.

Episodes

Tuesday Feb 11, 2025

The Importance of Keeping Tech Sales "Human" in the Era of AI

Tuesday Feb 11, 2025

Technology and service sales are evolving—so what’s working, what’s not, and where are we headed? This week Bryan sits down with Christopher Shubert, VP of Channel Sales at AppDirect, to break it all down. With nearly six years under his belt at AppDirect and extensive experience in sales, Christopher shares his take on the current state of the industry, the biggest challenges facing sellers today, and how research and training platforms will shape the future of buying and selling. No matter what you're selling the bottom line is, in this current "information era" fueled by the internet and artificial intelligence we are in, consumers' buying habits are changing. And that is what Bryan and Christopher are here to talk about. We hope you glean a few thoughtful insights from this week's episode, enjoy.

Watch the video version on our YouTube: https://www.youtube.com/@PlowNetworks/playlists

Cut the $hIT

Episodes

The Importance of Keeping Tech Sales "Human" in the Era of AI

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